Helping New Migrants Buy A Home

by Ben Handler

April 17, 2024

After relocating to Australia from Germany, Joerg Mueller became interested in property and the power it had to create wealth.

However, his first foray into buying was difficult because at the time he wasn’t familiar with the process and didn’t know the market well. It made him realise that he needed to get out and learn more about the Australian market.

While working in IT, he started studying property development and began looking for a site to acquire. But when COVID hit, his plans got derailed.

But what he realised was that there was a lot of demand from other buyers who wanted to find both development sites and quality properties.

“I was contacting quite a lot of real estate agents here in Brisbane in order to find development sites,” Joerg says.

“I got a lot of bigger development opportunities coming across my desk which were too big for me, and that’s when I thought that maybe I can flick them on to bigger developers who are looking for those deals.”

He says many of the opportunities were for large subdivisions and he felt there was a lot of potential to work with developers.

Given his in-depth knowledge of property development, Joerg was able to source a large site for a client worth $5.3 million.

At that point, his Buyers Agency, Buyers Scout was up and running and he started to look to grow his client list.

However, with his background coming from overseas and moving to Australia, he felt that he had some unique insights into what other foreigners go through and decided that he wanted to help them buy property in Australia.

His focus is now on helping owner-occupiers and investors who are migrating to Australia, particularly in the QLD region.

“I decided to concentrate more on owner occupiers and especially immigrants since I’m an immigrant myself,” he explains.

“I migrated to Australia over 13 years ago.”

He says when he arrived from Germany there were no buyer agents around to help him and it’s something he would have really appreciated at the time.

Joerg says the foreigners are often not familiar with local conditions and also don’t understand that the selling agents aren’t here to help you.

He says the home he bought initially is something that caused a lot of issues with his family and if he had his time over again, he would never have made that decision.

Which is why he feels helping new migrants is such a valuable service.

“This is the reason why I’m also doing what I do now, helping people to make informed decisions when it comes to buying property,” he says.

He worked with the Buyers Agent Institute (BAI) when he first started and says it played a key role in getting his business off the ground.

“It was very helpful because I didn’t understand the process before,” he explains.

“It is a very supportive environment, a good community and you also learn from other buyers agents.

“And you can establish relationships with other buyers agents, which is actually for me very good as well.”

Jeorg is currently working with a number of migrants and is looking to keep growing his business.

“My goal is to be the number one buyer’s agent for immigrants,” he says.

“It doesn’t matter if they’re just about to migrate to Australia, or they have already migrated for a year, two years, or even three years, and then decide to buy a property.”

“That’s the goal.”

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